TikTok
@workbehindtheluck
Discovery layer — clips cut from real teaching, builds, demos, answers, and member stories. Not a separate editorial engine.
Download all TikTok assets (.zip) ↓Handle limit 24 chars · backups: thewbtl · workbehindluck
01 — Set up, in order
- 01Create the account with the community email (expect phone verification); username workbehindtheluck; display name “The Work Behind the Luck”.
- 02Switch to a Business account (Settings and privacy → Account → Switch to Business Account → category Education/Community) so the website field unlocks.
- 03Upload tiktok/profile-1080.png. Paste the bio. Website: https://workbehindtheluck.com/links. Link the Instagram account.
- 04Record the welcome video from the script (Launch page, 30–45s). Open on tiktok/video-title-frame-1080x1920.png, overlay tiktok/lower-third-1080x300-transparent.png at y≈1300 when Mat appears, use the caption style shown in tiktok/caption-style.png, watermark (tiktok/watermark-transparent.png) bottom-right above the UI zone, finish on tiktok/end-card-1080x1920.png.
- 05Publish, pin it. Set TIKTOK_HANDLE and (optionally) TIKTOK_FEATURED_URLS + NEXT_PUBLIC_TIKTOK_URL in Vercel.
02 — Paste these
Name24/30
The Work Behind the Luck
Bio73/80
Build Nights in Pampanga + online. Bring a project, leave with progress ↓
Website29 chars
https://workbehindtheluck.com
03 — Pinned / welcome
Pinned welcome video caption289/2200289/2200. Use with the welcome video script in LAUNCH.
People call it luck. This is the work behind it. Weekly Build Nights in Pampanga + online: one practical lesson, an hour of guided work on your project, a next step before you leave. Beginners welcome. Join the next Build Night ↓ link #WorkBehindTheLuck #BuildNight #Pampanga #LearnByDoing
04 — Upload these
TikTok opening title frameDownload ↓
1080 × 1920 · PNGVertical safe area: keep key text 250px from the top, 320px from the bottom, 120px from the right edge (TikTok action rail).
TikTok video coverDownload ↓
1080 × 1920 · PNGBig title in the centre square — the profile grid shows roughly a 3:4 centre crop.
Lower third (transparent overlay)Download ↓
1080 × 300 · PNGPlace the 1080×300 strip at y≈1300 on a 1080×1920 video; the card sits in the top 190px of the strip, so it stays above TikTok's bottom ~480px caption/sound zone and clear of the right rail.
Video watermark (55% white, transparent)Download ↓
480 × 40 · PNGTop-left or bottom-left of vertical video, away from the right rail.
TikTok end cardDownload ↓
1080 × 1920 · PNGLast 3 seconds of a video: CTA + URL + handle, all inside the centre 1080×1600 and above the bottom 480px zone.
On-screen caption styleDownload ↓
1080 × 1350 · PNGReference for editors: cream Archivo 700 on a navy pill, one line of emphasis in amber.05 — Specs & limits
| Item | Size / limit | Notes |
|---|---|---|
| Profile photo | upload ≥ 400 × 400 (shown ~200 circle) | Mark inside the centre 80%. A profile video is also allowed. |
| Username | 2–24 chars | Letters, numbers, underscores, periods; changeable once every 30 days — get it right first time. wbtl is taken. |
| Display name | 30 chars | “The Work Behind the Luck” = 24. Changeable every 7 days. |
| Bio | 80 chars | Emoji and line breaks count. Lead with the concrete line. |
| Website link | 1 | Needs a Business account (any follower count) or 1,000+ followers. Business accounts lose most mainstream music — the link matters more for us. |
| Video | 1080 × 1920 (9:16) | Safe: top ~130px, bottom ~150–480px (caption/sound), right ~100–140px (buttons). Centre 1080 × ~1600 is safe. |
| Cover / title frame | 1080 × 1920, centre 3:4 safe | Profile grid shows a ~3:4 centre crop. Title goes in the centre square. |
| Photo mode | up to 35 images, 1080 × 1920 | Carousels work here too. |
| Caption | 4,000 chars | Only the first line shows; hashtags count; 3–5 is enough. |
| Pinned videos | 3 | Pin the welcome video, the best lesson, and the next event. |
06 — Post formats that run here